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Customer Engagement: The Mission of Community Manager and the Social Media Manager

Community Manager, this new function plays a major role in customer engagement. In just a few years, the function has become a key position in the company given the changes in social networks and the economy. The Community Manager leads a community on the web. He represents a brand, an organization or a product on the Internet by playing the role of ambassador. In the beginning, his missions...

How does artificial intelligence transform the customer experience?

Customer experience professionals were among the first to adopt artificial intelligence. AI is reinventing the way a company operates and how it relates to consumers. It enables a more personalized customer experience that is better adapted to their needs. Here are a few points where the customer experience takes full advantage of artificial intelligence. Artificial intelligence has been gaining...

Test the startup idea with a Minimum Viable Product (MVP)

The MVP (Minimum Viable Product) is the minimum product that meets the expectations of your target. In 2011, this notion was popularized by Éric Ries in his book “The Lean Startup“. The MVP is characterized by its simplicity and a limited number of functionalities. As the product created is minimalist, you are able to offer new versions quickly. It is therefore a very interesting way...

Which blockchain formation to choose from?

You keep hearing about Bitcoin and the “blockchain revolution”, and would like to finally grasp the full meaning of these words? There are several blockchain training on the market, offering you different types of support. Before choosing your training, it is therefore important to know your level of knowledge, but also your aspirations. The beginner’s guide, to get the basics...

Enkronos team offer the best application development

Enkronos is a mobile application development team that brings together experts in the design of custom and cost-effective applications. Nomadism also touches the digital world. No wonder the number of mobile application users is exploding. The daily time spent using them is 3 hours, according to the annual App Annie study on mobile applications. It must be said that the benefits of using them are...

A crypto renaissance in the 2021s

It has been ten years since cryptographic currencies began to gain importance in the financial world and many countries are still a little uncertain about the future of this new form of transaction. Bitcoin is located in a digital environment. It is an algorithm that records a chain of transactions in a peer-to-peer network and is itself decentralized. It all started in 2009, when Bitcoin was...

E-commerce: how to build customer loyalty?

E-commerce sites are multiplying on the web, giving free rein to the competition! So how to stand out and build customer loyalty? According to Forbes 4th quarter 2019 Internet Usage Observatory, 38.2 million Internet users have already made online purchases, i.e., 88.2% of them. This represents 822,000 more cyber-buyers than a year ago. Always use what’s new It attracts customers to your...

Questions to ask before launching an application

The new generations navigate with recognized ease on their mobile. Smartphones have become powerful in barely a decade, and it must be acknowledged that applications are essentially part of this craze. Whether games, everyday applications or even social networks, they are becoming ubiquitous in the use of the Internet. Launching an application for a company can increase its visibility to...

Ecommerce development: an unexpected journey?

Europe had more than 192,000 active merchant sites in 2019 with a turnover of 103.4 billion euros. A vast market that has enough to attract established professionals or those who want to get started! The web has become more of a commercial platform than a simple showcase. If you plan to create an online store to boost your sales, here are the different steps you need to follow. The preparation of...

Follow the mobile applications sector

With the advent of the Internet in the late 1990s and the cell phone boom in the early 2000s, a new market emerged: that of mobile applications. These are software applications developed for a mobile device, smartphone or tablet. How many are there? How big is the market? Focus. Industry figures In 2014, the global market for mobile applications was worth $86 billion, a figure that grew by 27%...

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