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The metal collar of marketing: Artificial Intelligence

We are all aware of the fact that there is not a single area where artificial intelligence cannot be integrated. So to speak, these disproportionately talented software quickly adapt to all levels of professional life. So, how does artificial intelligence find a response in the marketing universe? In which areas is it most used? What awaits us in the world of tomorrow? If the world has not seen...

Influencer Marketing 2.0 for E-Commerce

Influencer Marketing refers to the marketing of brands through social media influencers (influencers) to reach their target audience. This method helps brands increase brand awareness and sales by delivering their products and services directly to potential customers. In order to do influencer marketing, first of all, it is necessary to determine the target audience and determine which...

The Wolf of Wall Street officially enters the NFT market

The Wolf of Wall Street returns, which tells the story of scumbag stockbroker Jordan Belfort, who gets rich by defrauding investors. The movie starring Leonardo DiCaprio enters the world of NFT. Source: 2013’s The Wolf of Wall Street, in which Leonardo DiCaprio plays the corrupt stockbroker Jordan Belfort, reached cult status not only among the films that did not win an Oscar for Best...

8 topics that shape cyber security strategies…

Business world; Cybersecurity is becoming more important as we embrace breakthrough technologies such as artificial intelligence, blockchain, biometrics, hyperconnected systems and reality to you. KPMG’s “Cyber ​​Security Considerations” report highlights eight of the most important issues to consider this year for businesses aiming to incorporate cybersecurity into all their strategies and...

Are you ready for your new colleague “artificial intelligence”?

Photo credit: Freepik The sixth edition of the Technology Report, prepared by Softtech every year with the predictions of experts in their fields, has been published. According to the Technology Radar in the report; far from slowing down, digital transformation will gradually increase the volume it occupies in our lives. So much so that there are only two years left before artificial intelligence...

According to the youth, the profession of the future is artificial intelligence engineering

According to the ‘Future Workforce Demand Survey’ conducted by Youthall with the participation of university students and non-working graduates between the ages of 18-30 and business professionals, 73 percent of young people think that artificial intelligence engineering will be the first among the professions in 10 years. Youthall announced the ‘Future Workforce Demand Survey...

Is it the harbinger of a new era?

Will Apple’s new glasses determine the fate of VR glasses, which are expected to form the basis of the Metaverse universe? What kind of experience does Apple’s ‘mixed reality glasses’ offer? Today, when we talk about ‘Virtual Reality (VR)’ technology, the first virtual reality glasses come to our minds. However, although many companies all over the world...

Cryptocurrencies are changing the gaming world

Image by Freepik Cryptocurrencies have become the subject of great interest in the financial world in recent years. At the same time, they have started to affect online gaming as well, and crypto gaming is constantly becoming more common. This is because the benefits and features offered by cryptocurrencies fit well with online gaming, and this combination has begun to change the way players...

E-Commerce Smart Stores Digital Technologies

The way of work is changing… Not just e-commerce, not stores, not only income source technologies for digital are advancing alone. Metaverse and NFT are also included in this dimension. In fact, they all form a magic triangle that begins to work together. There is great convergence. The tip of this triangle also points to cloud technologies. All of them strive to make the customer experience...

The ‘influencer’ world from A to Z

E-commerce has brought with it new marketing techniques. One of them is influencing. Interest in influencing, which is defined as influencer marketing, is increasing day by day. Social media celebrities (influencers) are knocking on the door for the most effective campaign with a budget of a few thousands of dollars. So, how will it be possible to profit from these social media campaigns? Take...

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