These days, we are aware of how mobile applications are transforming industries and businesses. This blog focuses more on the key factors to consider before developing a mobile application for your business. Mobile app development is booming like never before. With the invention and innovation of new mobile devices and operating systems, it has become absolutely imperative for every business to...
The invention of Blockchain 2.0 has paved the way for many things, thanks to its smart operation, Blockchain 2.0 is efficient, fast and cheap to use, that’s why many businesses are created on it. The year 2017 has been a good year for the widespread adoption and use of blockchain and its crypto currencies. It was in this situation that the EON team came together to work on designing a...
We marvel every day at the potential that these conversational robots have from a marketing point of view. What interests us most about chatbots is their ability to produce consumer insights for brands, especially (and logically) among the under 35s. This is due to new consumer behaviors and the very nature of chatbots. Introduction to chatbots Natural language processing This is a field of...
Augmented reality filters are a sensation! Brands have understood this and have decided to take advantage of this new technology to support their growth. But to succeed in using augmented reality to highlight your products and convey a powerful and positive brand image, here are a few tips to follow! Augmented Reality Filter: How to take advantage of it? 1. What is an Augmented Reality filter...
Among the various applications of blockchain registers, insurance is undoubtedly one of the most advanced sectors. Many use cases have already been deployed and are operational. Here is an overview of the sector’s thinking on the use of distributed registers. Blockchain and insurance: how compatible? Blockchain technologies have sometimes been considered a threat to the insurance sector...
Influencer marketing is the new trend in brand communication and marketing strategy. It is a true complement to an organic and paid social media strategy. It is the most creative form of communication and can reach an audience much faster and more easily than traditional advertising. What is influencer marketing? And how do you build an effective influencer strategy? Here’s everything you...
In this article, I would like to share with you some tips to create a minimum viable product (MVP) in a Lean Startup approach. A minimum viable product allows you to test hypotheses and collect immediate feedback on future developments. Below are some tips for optimizing the MVP design and development process. Prioritize user needs It is essential to hear from your stakeholders beforehand. The...
Virtual reality allows you to reconstruct properties in great detail, thanks to 360° photography techniques. With this innovative solution, the client can visit the property you offer from a virtual reality headset: no need to go to the property, all the properties are available from your agency! So how is virtual reality revolutionizing real estate? How can it help agencies to strengthen their...
If you’re interested in cryptocurrency, there’s a concept you’ve probably heard before. It is Proof-of-Work. Does it speak to you, but you don’t see what it’s for or know how to explain it? This article clarifies the basics of the Proof-of-Work process used on the Bitcoin blockchain. Moreover, you will also discover the counterpart to Proof-of-Work, the Proof-of...
Numerous decentralized application projects (DApps) have emerged over the last two years. Thus, the creation of DApps is one of the most widespread use cases of blockchains and leads us to reflect, beyond the technical aspects, on the potential of an economy without trusted third parties. To better understand the potential of DApps, it is important to understand how they work and their added...